SPORTS SCORECARDS

Here's a beautiful idea that's sure to put a lot of cash in your pockets! It's an idea that definitely fulfills a need, and has tremendous market potential virtually anywhere in the whole world.As you probably already know, our ever-improving standard of living is giving everyone more and more leisure time- time to play, and enjoy doing the things that bring them happiness.You can capitalize on the abundance of leisure time, the challenge of the game, and man's determination to do better the next time out than last time, with Personalized Bowling or Golf Scorecards. The only investment needed will be a little bit of your time, and then your ideas should just about perpetuate itself. Here's how to get organized and started...1) Make several Xerox copies of the "Personal Score Card" given as a part of this report. Paste these "copies" onto light weight card stock.2) Make a list of the sporting good stores in your area, particularly those in the areas of your bowling and golfing establishments. In fact, if you have several, it would be best to group each list of sports stores with the bowling or golfing facilities by area.3) With your example of the "Personal Scoring Record," call upon the owners or managers of these bowling and/or golfing outlets. Using a low-keyed sales approach, explain the workings of your product, and sell them on the idea of putting up the money for the basic supply of cards and printing. (This will enable you to reap 100% profit from the sale of advertising on the cards.) These facilities benefit from an advertisement on the "front page" of each score card.) Your sale to the bowling/golfing facilities managers should be for the provision of one to five thousand of these cards, which they'll make available to their patrons free of charge at their cash control counters.4) You can either sell the advertising space on the card yourself, or hire commission sales people to do the selling for you. It would be best to do your own selling for you. It would be best to do your own selling, because once you've got the card sold, you'll not have to do any reselling--just call on your advertisers about every three months to perpetuate their contracts with you. It will be important, though, for you to "drop in" on your advertisers at least once a month to check to see how things are going and if they're pleased with your advertising. If you don't drop in on your advertisers except at renewal time, you will find it very hard to sustain them as advertisers.5) You should charge each advertisers at least $100 for exposure of his "one by one" display ad on 5,000 of your cards for 3 months running. With space for a total of twenty such ads, which the advertiser supplies for you, each bowling or golfing facility that you set up with these personal score cards should mean a couple of thousand dollars in profits.6)When you've sold your advertisers, and collected the ads they want to run on your scorecard, take the "sample card" with your printer---any quick print shop will do have him help you with the "paste-up" and tell him to print 5,000 for you, and to finish them by folding them for you. Your costs should all be absorbed within the money received from the bowling or golfing establishment you first sold the cards to...When your cards are ready, simply take them to the original bowling or golfing manager, exchange a few amenities and leave them with him for handing out to his patrons or customers.From start to finish, the whole project shouldn't take you more than a couple of weeks. And if you only sold one card every three months, this would/could mean a very easy annual income of $12,000... Of course the ideal situation is go on selling these cards, using the same principle, to go to as many different blowing and golfing centers as possible. In small towns with only one or two such centers, travel to the surrounding towns and sell the idea to them. In the Seattle Washington area, the people are grossing more than $150,000 a year while working only one month out of every three!This is the idea...It's very workable anywhere in the world. It's been proven to be a fabulous money-maker in Seattle, Washington... The next step, and the rest is up to you!

SELF-PUBLISH YOUR OWN BOOKS

You can make a lot of money by writing and self-publishing your own material, if you are willing to write the books, manuals, reports or newsletters that millions of people across the United States, and throughout the world for that matter, desperately want to buy. Today, more than ever before, is the age of information. Twenty-four hours a day, seven days a week, there continues to be an incredible demand for information throughout America and the world. There is an astronomical demand for information-packed books, manuals, reports and newsletters of almost every imaginable kind.It's really much easier than you might have ever guessed to start filling your bank account with cash from information you possess. People crave information that appeals to their basic needs and will somehow educate or enlighten them. Simply by putting your own specialized information into books, manuals, reports or newsletters, you can start putting a hefty price on information you have no doubt been giving away.FIND YOUR MARKET--THEN WRITE YOUR MATERIALAnyone who can communicate an idea to another person, should be able to get their same message across on a written page. If you are either and expert on some subject, or are interested enough to obtain the information needed for a project, you have what it takes to go from having an idea, to self-publishing your own material in whatever format it develops into.There are hundreds of publications filled with ads by people just like yourself, who discovered they could make a lot of money writing and publishing their own work. Looking through opportunity magazines, or other publications that cover the field you are interested in, is a good place to start looking for ideas.Review all the advertisements in the magazines you have chosen to see what popular topics and subjects are being written about in books, manuals, reports and newsletters. Then ask yourself if you can come up with a better way, or have equally interesting information you can present from a different angle, or with a different twist that would also be of interest to the readers in that market. If the answer is "yes," then you can enter that market and also make some incredible money! CASH IN ON YOUR CREATIVITY AND EXPERTISEBe creative in developing your material. Perhaps you are aware of some techniques that allow people to accomplish their goals faster in a certain field. Maybe you can think of a better way to cash in on some current fad. The bottom line is that people are hungry for information and ideas, and you can become the writer or self-publisher of information people want to buy.People are eager to buy information that can help them improve their lives: 1) Financially; 2) Physically; and 3) Emotionally. If you can fill any of those needs with information that can be put onto a written page, there are millions of people waiting to hand over their cash to get it.KNOWING HOW TO PACKAGE YOUR INFORMATIONCAN EARN YOU A FORTUNE!After you have written your material, you will have to decide on how you will package the information to make it salable. Depending on your market, some packaging will sell better than others. For example, you can print your information in a series of publications, print it in a book, manual, report or newsletter, put it on cassette tapes, or present it at seminars. You can focus on one area, or utilize many areas.One thing is certain, people are paying billions of dollars to obtain well-packaged information! There are books that sell for up to $100 and more, with manuals coming in a close second. There are reports that consist of 10-12 pages selling for up to $10 or more, while some seminars can cost as much a $15,000 for a single weekend. It may sound incredible to the average person, but people are willing to pay top dollar for information. However, the "packaging" must be perceived as being worth the price you are asking.But before you decide on how to package your information, you must first consider who your primary audience is, and cater to those people in everything you do.FOCUS ON SUBJECT MATERIAL THAT IS SALABLEInformation for your subject matter can be found in various places. For the very best results, start with your own field or expertise and turn it into a book, manual, report or newsletter.Focus on providing your targeted market with simple, understandable, and helpful information. It must overwhelmingly appeal to your customer's wants and desires.Never forget that this is the age of specialized information. People are completely willing to spend their money for tens of thousands of different forms of information, provided it is useful to them. Your job is to either find a need and fill it, or create the need and supply it.One of the best ways to get started is to sit down with some paper and write down every subject you have some degree of knowledge about. Your list of subjects doesn't have to be in any particular order. Don't force it. When ideas for headings no longer come easy, stop and start up again at a later time. When you feel comfortable that you have covered most of the areas you know, start picking out the topics that interest you the most. Then you can start researching more material for your writing projects.FILL YOUR MATERIAL WITH SELF-INTEREST BENEFITSMany new writers fail to understand that if they expect any hope for business survival, let alone success, they must come to realize early on that a big part of their job is to arouse the emotions and desires of their customers. Your product, whether a book, manual, report or newsletter, must be portrayed as being jam-packed with self-interest benefits.Millions of dollars in failed business ventures are wasted every year simply because entrepreneurs fail to understand that what they have to say is not necessarily what customers want to hear. You should never forget this valuable lesson. It can make you rich!YOUR MATERIAL MUST STIREMOTIONS AND DESIRESEmotions are what move people to buy anything. Therefore, the job of your product and advertisement vehicle is to move your prospect to buy. You have to stir enough emotions, not only to cause desire, but the rationalization that provides an excuse based on logic.Even after a prospect makes a commitment to buy your book. etc., they may think they have acted logically. None of your customers will ever admit that emotions had anything to do with their purchase. What you must always be aware of, however, is that logic probably had little to do with a buyer's decision. That is because human actions are often caused by instincts and compulsions that most buyers are unaware of.As you write your material for publication in any form, or as you develop an ad or other sales package, always think in terms of how a particular benefit will stir a reader's emotions and desires. Try to understand how your product might be perceived by readers by focusing on your own feelings.ADVERTISING IS VITAL TO THE SUCCESSOF YOUR SELF-PUBLISHING VENTUREThe success of your advertising will ultimately depend on the salability of your book, manual, report, newsletter, etc. Good advertising will make a good book sell better, but it cannot transform a poor book into being successful.Advertising is vital to any business venture because:1) It allows a business to deliver their message repeatedly and reinforce it in the minds of targeted consumers.2) It allows a business to reach hundreds of thousands of potential customers at a relatively low cost compared to individual sales calls.3) It allows a business to target their market and test their product.4) A business identity can quickly be established.5) A forum for showing a product, together with benefits and advantagescan be established.BASIC ADVERTISING RULESEffective marketing is a vast field. It includes using marketing tools such as: direct mail; space and classified ads; signs; radio and TV commercials; business involvement, and more. In fact, the approaches you can take and the methods you use are only limited by your imagination and resources. There are basic rules that do not change, however. They are as follows:Rule No. 1 - You must get a prospect's ATTENTION.(Your headline is the most important part of an advertisement.)Rule No. 2 - You must create reader INTEREST.(Your ad should be built around an idea that offers value.)Rule No. 3 - You must arouse the reader's DESIRE.(By focusing on all the benefits they will receive.)Rule No. 4 - Your ad must move them to ACT.(Tell your readers exactly what it is you want them to do.)In order to avoid making careless advertising decisions that can cost you money, it is important that you understand and participate in your own strategies. That means getting involved and researching what strategy will produce sound advertising.It is essential that you have a plan before you take action on developing and advertising strategy. Your plan must be based on an objective analysis that has resulted from your knowledge and research.It doesn't matter what your background is, you can learn to master the type of mail order advertising that is needed to launch a self-publishing business.Through research and careful planning you can become familiar with the writing skills you will need to create effective adds. Obtain all the information you can from the masters in the business. Read and study every book, manual, report, newsletter, ad, article, and publication you can get your hands on that will help you in developing your own successful strategies and techniques. Then bring all of that knowledge together to obtain winning results.10 MONEY-MAKING REASONS WHYSELF-PUBLISHING IS THE BEST CHOICEYou become a "self-publisher" by taking your material (book, manual, report, newsletter, etc.) and by-passing all the middlemen. You by-pass the middlemen by going directly to a printer and handling all the marketing and distribution of the product yourself.As a self-publisher you invest your talent, time, energy and money. The benefits you receive are complete control over your product and all the profits!Here is a condensed version of 10 good reasons why you should self-publish:1) Self publishing may be the only way to get published. With thousands upon thousands of manuscripts, etc. being sent to publishers continually, you may not be able to get anyone to even look at your idea. Self-publishing may be your only solution.2) As a self-publisher you get to keep all of the profits from your sales. Why accept 4%-6% in royalties from a publishing company when you can have it all!3) You have absolute marketing and editing control when you self-publish. According to Writer's Digest poll, 60% of the big publishing firms do the final editing; 23% select the final title; 20% will not even consult an author on the cover design, and 37% do not involve authors in promoting their own material.4) Major publishers may receive up to several hundred manuscripts a week. Unless the have already published your work, the odds they will even look at your material aren't very high.5) When you self-publish you are in control every step of the way. By depending on another publisher to make things happen for you, you take the chance of never getting anywhere.6) By self-publishing you gain the perspective of being able to see the complete marketing picture from a publisher's point of view.7) Even if a publisher did accept your work, it would take an average of 18 more months before the first copy reached the market place. Self-publishing will save you valuable time. Especially if you can'tafford to miss a market that can quickly pass by.8) Waiting for a letter from a publisher that never comes can be frustrating and embarrassing. Self-publishing eliminates the waiting and wondering.9) When you self-publish and get more directly involved in marketingyou will obtain a more total business picture.10) As a self-publisher you will receive more business tax advantages.

CLASSIFIED ADVERTISING & YOUR OWN HOME-BUSINESS

One way to make extra money or start a business of your own is byplacing advertising which will pay a good profit. Selling printedinformation by mail can be financially rewarding. Classifiedadvertising is the cheapest way to get into Mail Order and it isoften possible to raise a fortune from these small ads. Justcheck any large publication such as Popular Mechanics, for theirclassified advertising section and you can see yourself the manyads.These small ads, running month after month would not be there ifthey were not profitable and making money. according to some ofthe promotional material being sent around the country, you couldmake up to $500.00 or possibly more by running the followingclassified ads over your name and address. They ask you to pickup a top national publication and test either one or both under"Money-Making Opportunities" headings and watch the dollars comein. I did not run any of these ads myself but was told theyreally are both profitable. Here are the programs and theadvertisements:"How would you like to receive $25 daily and keep all the money?For complete set-up rush $1 to (Your name and address)"" $500 monthly, work at home, receive money daily. For completeset-up send $1 to (Your name and address here)"You are supposed to fill orders you receive with a copy of thissheet you are now reading. Make photocopies or get a supplyprinted to send as needed.There are other variations of this plan, but all serve the samepurpose: to sell printed information to people who are interestedin making some extra money. (they say it is truly possible tomake money with this plan).If you study the many classified ads in the big nationalpublications, you may get a better idea of what the leadingcompanies in Mail Order are doing. You will get a better idea ofhow classified advertising works. if you have limited capital, itwould be wise to run your ads in smaller publications such assmall newspapers, small Mail Order Publications and adsheets.If you have sufficient capital, some good pulling nationalmagazines or Tabloids are:*Popular Mechanics*Money Making Opportunities*Salesman's Opportunities*Specialty Salesman*Mechanics Illustrated*National EnquirerAnd many others to numerous to mention.many such magazines tabloids and other good publications areavailable at your local news stand, library or through MailOrder. Many of them require a copy of the material you areselling with your ad and reserve the right not to print certainads they feel may be injurious to the public or the image oftheir publicationYes! You can start your own advertising and mailing business athome and keep finances ahead of inflation but be sure you areinvolved in the kind of program that gives you a reasonablechance to be a winner!